P1) Joshua Meeks-Rayvon
Joshua Meeks-Rayvon
https://www.instagram.com/meeks.rayvon/?hl=en
Joshua Meeks Rayvon is a photographer and visualist who works with the company Kyra. He focuses on Fashion photography and is mostly recognised for shooting on film. He has done lots of brand shooting working with Kyra, mostly recognised for his Adidas collaboration's as well as work with Converse All star for promotion. He falls directly into the Fashion photography category, as all of his work focuses on branding and promotion. The purpose of his work is mostly to advertise the branding but also make it aware to public that you can look good and feel comfortable in any clothing, which is why he was keen to work with the Adidas "Adicolor" campaign.
Image Analysis
A) This image uses colour and framing extremely effectively to create a bold message within the photograph, it fits perfectly into fashion photographic category.
B) Adidas is a large brand, and this photo is made for the purpose of advertising Adidas new 'color splash' range.
C) The bright colours of yellow on white fill the screen but central is this perfectly framed body. The focus point of the image is our model and specifically the Logo of the brand and the use of the props of the flowers and the digger gives a natural earthy feel to the image, and really helps the colour and character pop out in the photo.
D) I believe there is a strong meaning of natural male beauty, it is the photographers way of presenting this brand and the colours in a natural male empowering format.
A) This fits into a commercial and fashion photographic category.
B) The purpose of this photo is to display and advertise the adidas branding within, with the clever product placement but more importantly i think there is a strong message and meaning that less can be more effective.
C) A beautiful clean selection of colours for this shoot has been planned perfectly by our artist. The way the greens of the clothing and the white of the accessories compliment the nature and railings perfectly create a very aesthetically pleasing photograph. Deep focus is used to blur the railing on the right third of the photo and creates a bold focus point on our model.
D) The use of the simplicity in colours and building of the environment helps adidas display their message with the assistance of Joshua's photography in this photo is that branding and outfit building can be simple and basic but still appear as clean and aesthetically pleasing.
A) This fits into the fashion photographic category, as the focus of the image is on the clothing and the style of our model.
B) The purpose of this photo is to advertise and project an aesthetic viewpoint on the nike shoes.
C) In this photo, our photographer perfectly captures a mix of streetwear and workwear, two extremely popular cultures rising in the fashion industry. This low angle shot looks up towards our model, and the lighting helps brightly contrast the colour of the shoe onto our character. The low amount of shadow helps his figure pop and stand out in the photo against the urban environment.
Other Work Examples
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